This job has been Expired
- Lương Cạnh tranh
- Cấp Độ Nhân Viên
- Kinh Nghiệm 3 Năm
- Bằng Cấp Đại Học
Mô Tả Công Việc
- Execute the targeted customer communication: offer, targeting, scheduling, content, tracking, reporting.
- Develop strong engagement of customer for Auchan Brand on social network as: Facebook, Zalo, Instagram…with contribution from Brand team
- Prepare e-newsletter for ad-hoc or planned communication activities.
- Monitor the customer community on social network to capture key topics, trend behaviors (products, hobbies, services…), keywords about Auchan.
- Execute and monitor animation on digital platform: scheduling, content, tracking, reporting.
- Execute successful Electronic Direct Mail (eDM) campaigns those positively impact the customer journey, through the use of segmented data.
- Project execution all campaigns (in-store and digital) from beginning to end ensuring all are delivered on time and within budget.
- Reporting on campaign results and highlight key advantages and pain-points.
- Post campaign analysis and recommendation.
Yêu Cầu Công Việc
- University graduated from Marketing, Economics.
- 03 to 05 year experience in retail, digital marketing agency, services industry.
- Good knowledge of digital marketing: trendy content, target audience behavior…
- Good understanding of social network marketing in all platforms and their potential and limitations.
- Good knowledge of marketing and communications and the role of omni-channels and measurements.
- Knowledge of Loyalty Member Program: retail, hospitality, service
- English or French is a plus
- Good communication and presentation skill
- Good analysis and reporting skills for ad-hoc and ongoing campaign enhancement
- Very strong customer orientation