Content Marketing Manager

This job has been Expired
  • Lương Cạnh tranh
  • Cấp Độ Quản Lí
  • Kinh Nghiệm 5 Năm
  • Bằng Cấp Đại Học
Mô Tả Công Việc
  • Building, executing and monitoring content strategy for brands.
  • Spreading content across owned assets and paid assets following approved timeline
  • Working with Digital marketing, internal functions and agencies to develop content ad formats, KPIs and KPI measurement including the testing of KPI to ensure the brand communication objectives & ROI
  • Responsible for all content communication activities, partnership and sponsorship programs; build and ensure the highly performance & effectiveness of branding & product advertising
  • Update & leverage new trends and innovation technology
  • Analyzing, report and participate in solving the potential risks and crisis from many relevant sources
  • Working with Online Community Management for establishing and developing online loyalty communities
  • Working with Media Optimization and related function to optimize the advertising content
  • Following, analyzing and reporting the contents of competitors to justify and develop the THP’s brand contents
  • Providing contents & supporting to solve online crisis and control bad mentioned online

Yêu Cầu Công Việc

 

  • At least 4 years brand marketing or digital marketing; FMCG client side preferred
  • Experience in Social Media. Solid marketing and PR experience.
  • Strong Digital & Social Content Marketing expertise.
  • Ability to analyses, interpret and react to real time trends and data
  • Excellent in English & MS Office